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Newly hired Colorado athletic director Fernando Lovo made his first significant move as AD earlier this week when he signed women's basketball coach JR Payne to a contract extension.
Now Lovo is out to find new revenue streams for Colorado's athletic department, and perhaps that could start with a certain brand's jersey patch.
After Arkansas recently announced a deal with Tyson Foods to display a patch on its football jerseys, Buffalo Wild Wings asked Colorado whether it would be interested in partnering with the similarly named brand.
Lovo responded on X saying the "Colorado Buffaloes are always open for buisness."
While it's a far cry from any official deal, it does show Lovo's open-mindedness toward new branding deals, including selling jersey space.
A deal with Buffalo Wild Wings would seem like a worthwhile partnership for Colorado, given their sports-bar atmosphere and obvious ties to buffaloes, including a very similar logo.
Follow Charlie Strella on X, Threads, and Instagram.
Contact/Follow us @BuffaloesWire on X (formerly Twitter), and like our page on Facebook for ongoing coverage of Colorado news, notes and opinions.
This article originally appeared on Buffaloes Wire: Colorado AD open to Buffalo Wild Wings jersey patch deal
Continue reading...
Now Lovo is out to find new revenue streams for Colorado's athletic department, and perhaps that could start with a certain brand's jersey patch.
After Arkansas recently announced a deal with Tyson Foods to display a patch on its football jerseys, Buffalo Wild Wings asked Colorado whether it would be interested in partnering with the similarly named brand.
Lovo responded on X saying the "Colorado Buffaloes are always open for buisness."
While it's a far cry from any official deal, it does show Lovo's open-mindedness toward new branding deals, including selling jersey space.
A deal with Buffalo Wild Wings would seem like a worthwhile partnership for Colorado, given their sports-bar atmosphere and obvious ties to buffaloes, including a very similar logo.
Follow Charlie Strella on X, Threads, and Instagram.
Contact/Follow us @BuffaloesWire on X (formerly Twitter), and like our page on Facebook for ongoing coverage of Colorado news, notes and opinions.
This article originally appeared on Buffaloes Wire: Colorado AD open to Buffalo Wild Wings jersey patch deal
Continue reading...
