That's what I didn't get why Mr. B would not spend the money for a winning team. Doesn't winning more games make you more money? I just never understood his concept.
pretty simple concept actually.
ASU agreed to split the parking fees with the team,..and then refused to do so for twenty years...when finally ordered by the court,...they set up student shills all over the parking areas to convince fans "The Cardinals" had doubled their parking fees.
Bidwill moved the team to Arizona based upon a handshake deal that a stadium would be built for the team...then for twenty years the state of Arizona screwed them out of the stadium they agreed to build.
At the time it was built, UOP had the highest team financial contribution of any stadium ever built.....
also, at the time,...The Arizona Cardinals were the only team in the NFL in which the team was the owners sole source of income.
The fact is the state of Arizona and ASU screwed the Cardinals at every turn,...and most owners would have moved their team again.....they really should have...
but the facts also support, that as soon as the team had revenue streams from the stadium(boxes, concessions, etc) which they did not get at SDS....they started spending money and became competitive almost immediately...... Just as Bill Bidwill said they would when they moved here..
many fans with lesser knowledge try to blame it all on Billy B... but the truth holds out that he was and is a man of his word, that exercised incredible patience with a state that proved they did not deserve to host his team.