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Texas Longhorns quarterback Arch Manning is the most high-profile player in college football. His NIL portfolio is a clear indication of this brand power. Now, Manning has signed a deal with a Google Gemini. Google is one of the biggest companies in the world.
Manning already has had big NIL deals with apparel company Vuori, energy drink titan Red Bull, trading card giant Panani, Uber Waymo self-driving cars (which are all over Austin), video game making EA Sports and eye-glasses making Warby Parker. Manning's NIL valuation is so large, he asked for a reduced portion of the Longhorns direct payout pool.
Manning is No. 1 on the On3 NIL 100, which tracks NIL Valuation. His estimated $5.4 million tops the list for 2026.
Arch says he has learned a thing or two from his famous uncles Peyton and Eli when it comes to handling sponsorships. He says he knows not to spread himself too thin in the NIL world while he continues to develop under UT coach Steve Sarkisian.
“I think I kind of go with my gut and see what other people have done, who’s done it the right or wrong way,” Arch Manning said. “I’ve got a lot of support with my family and go with my gut at the end of the day and try not to do too much.”
Gemini is Google's answer to AI generators such as ChatGPT and Elon Musk's X/Twitter offshoot Grok. Gemini is using Manning in it's marketing to show how it can be used for learning.
More of Arch Manning's NIL marketing campaigns:
Follow us on X/Twitter at @LonghornsWire.
This article originally appeared on Longhorns Wire: Google Gemini signs Texas Football QB Arch Manning to major NIL deal
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Manning already has had big NIL deals with apparel company Vuori, energy drink titan Red Bull, trading card giant Panani, Uber Waymo self-driving cars (which are all over Austin), video game making EA Sports and eye-glasses making Warby Parker. Manning's NIL valuation is so large, he asked for a reduced portion of the Longhorns direct payout pool.
Manning is No. 1 on the On3 NIL 100, which tracks NIL Valuation. His estimated $5.4 million tops the list for 2026.
Arch says he has learned a thing or two from his famous uncles Peyton and Eli when it comes to handling sponsorships. He says he knows not to spread himself too thin in the NIL world while he continues to develop under UT coach Steve Sarkisian.
“I think I kind of go with my gut and see what other people have done, who’s done it the right or wrong way,” Arch Manning said. “I’ve got a lot of support with my family and go with my gut at the end of the day and try not to do too much.”
Gemini is Google's answer to AI generators such as ChatGPT and Elon Musk's X/Twitter offshoot Grok. Gemini is using Manning in it's marketing to show how it can be used for learning.
More of Arch Manning's NIL marketing campaigns:
I’m IN the game #CFB25@EASportsCollege#EAAthletepic.twitter.com/mgndu7Khuz
— Arch Manning (@ArchManning) July 9, 2024
Arch Manning and @Uber go to class. pic.twitter.com/qYdW7utCTo
— Justin Wells (@justinwells2424) March 4, 2025
Have you ever wondered how far Arch Manning could throw a marshmallow? pic.twitter.com/cYbsRRzXg9
— Arch Manning Highlights (@ArchHighlights) February 18, 2025
NEW: Texas QB Arch Manning has signed an NIL deal with Red Bull
Manning boasts a $6.6M On3 NIL Valuation
(via @redbull) https://t.co/SFpO2NCI9Dpic.twitter.com/bftXB7mCJ0
— On3 (@On3) January 30, 2025
Follow us on X/Twitter at @LonghornsWire.
This article originally appeared on Longhorns Wire: Google Gemini signs Texas Football QB Arch Manning to major NIL deal
Continue reading...