NBA Finals Game 3 Nears 24 Million Viewers, Biggest Audience Since 1998

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Victor Wembanyama #1 of the San Antonio Spurs and Karl-Anthony Towns #32 of the New York Knicks in Game Three of the 2026 NBA Finals at Madison Square Garden (Photo by Al Bello/Getty Images)

The NBA Finals are keeping the ratings streak going, with Game 3 bringing in the biggest Game 3 audience since 1998.

Game 3, which aired Monday, June 8 at 8:30 ET on ABC and ESPN, brought in 23.8 million viewers, according to Nielsen live-plus-same-day big-data-plus-panel figures, marking the biggest Game 3 audience since 1998. It also marked the largest TV audience since the Super Bowl in February.

Viewership for the game, which peaked with 26.3 million viewers at 11:15 p.m. ET, was up 159% from last year’s Game 3. The game also marked most-watched program of the day across all of television and in all key male and adult demos.

Elsewhere, “NBA Finals All‑Access with The Pat McAfee Show” — ESPN’s alternate presentation of Game 3 — averaged 1.1M viewers, the the most‑watched NBA alternate telecast ever on ESPN.

Through three games, the 2026 NBA Finals is averaging 19.1 million viewers, marking a 114% rise from last year. It’s also ABC and ESPN’s second most-watched championship series ever.

More to come …

The post NBA Finals Game 3 Nears 24 Million Viewers, Biggest Audience Since 1998 appeared first on TheWrap.

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