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What if one of the giveaways is just a framed copy of this picture? | Credit: Marquette University
If you’re a very talented calendar watcher, then you’ve realized that the 2026-27 season will mark the 50th anniversary of Marquette men’s basketball winning the 1977 NCAA National Championship. You might then be wondering, “hey, is Marquette making lots of interesting plans to celebrate said anniversary?”
WELL, GOOD NEWS, EVERYONE!
Celebrating the 50th Anniversary of the 1977 National Champions!
: https://t.co/KS8I0muNGe#MUBB | #WeAreMarquettepic.twitter.com/ILndmCCAyQ
— Marquette Basketball (@MarquetteMBB) June 22, 2026
Let’s just go line by line in the press release:
The season-long celebration will be highlighted by a team reunion event and recognition around a weekend home game at Fiserv Forum during the BIG EAST season.
Yes, neat, that makes sense, no schedule yet so no official date on that, sounds good.
Initiatives honoring the championship include:
Design of special 1977 era uniform to be worn during the season
We did technically know about this already, but it remains unclear as to whether this means “completely new uniform design for the whole season and going forward” or “throwback they’ll wear a couple of times in 2026-27 and that’s it.”
Creation of 50th anniversary merchandise (available beginning in July at Marquette Spirit Shop)
July?? Why, that’s just nine days away! It could also be 35 days away and still count as “debuting in July” so we’ll have to wait and see what happens.
Screening of NBC Sports television broadcast of title game
I would like many more details about this. We throwing it up on the side of the AHPRC in Lot D and doing an outdoor festival? Going the safe route in the AMU ballrooms? Food? Do I have to pay? Is it just going to be on the flatscreens around campus on a loop?
Recognition of fans who attended championship game and season ticket members since 1977
What if I just say that I was at the game? I presume they will check my birthdate and shoot that down pretty quickly, but I’m curious about the certification process here.
1977-themed fan giveaways at Fiserv Forum
That’s giveawayS, plural, which means at multiple games, in theory. Would you prefer “first 5,000 fans” type giveaways or “rally towels on every seat” type giveaways?
Season-long display of 1977 memorabilia (trophy, uniforms, media guide, title-game tickets)
If we’re being honest, a lot of this is on permanent display in the McGuire Center arena already.
Marquette Magazine feature
well, duh
Social media features/content focused on team’s run to the championship
I swear, there had better be a whole bunch of “ON THIS DATE” type posts. December 6: Marquette opened the season with a 78-53 win over Western Michigan, and so on.
And now, my favorite part:
As preparations continue to celebrate our 50th anniversary, now is the perfect time to become part of the next chapter of Marquette men’s basketball. Place a deposit on 2026-27 season tickets today to secure priority access during Marquette Select in August. For more information or questions call the ticket office at 414.288.4668 or email [email protected].
HELL YES, TELL EVERYONE ABOUT ALL THE COOL STUFF YOU’RE DOING AND THEN SELL THEM TICKETS, THAT RULES. “HEY, WANNA MAKE SURE YOU GET ALL THE GIVEAWAYS AND ARE AT THE REUNION GAME? I KNOW HOW TO GUARANTEE THAT!”
Do more of that, Marquette.
What’s your favorite thing on that (presumably incomplete) list of special events and promotions?
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