This 100%. With Kliff the sales pitch was always 'This offense is built for you...it will be easy!'...and then, as Payton kinda put in his Cowherd interview, the team just sits back and waits for Murray to bail them out, over and over and over again. That was a recipe for failure and we all saw it play out. He needs to be challenged and shown discipline (deep down I think he really wants to be held accountable), but most importantly he needs to be shown how these changes are going to benefit him and make him better on and off the field.