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Caitlin Clark showed her support for Indiana Fever teammate Lexie Hull after the latter announced a major new venture off the court.
Hull recently introduced her own makeup brand, stepping into the business world while continuing her WNBA career.
The launch reflects a growing trend of athletes expanding their presence beyond sports, and it quickly drew attention from those closest to her.
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Lexie Hull announces launch of Forta Cosmetics
In a post shared on Instagram, Hull revealed her new brand, Forta Cosmetics, aimed at active lifestyles.
“Over 2 years of waiting to share Forta Cosmetics with the world and the day is finally here! So excited for you to try,” Hull wrote.
The brand launches with a setting spray designed for athletes and individuals with demanding routines.
The concept reflects Hull’s own experience as a professional player balancing performance and lifestyle. It also marks a significant step into entrepreneurship.
Caitlin Clark reacts to Lexie Hull’s announcement
Clark was among those who responded to the announcement, showing her support in the comments section of Hull’s original Instagram post.
“So proud of you,” Clark commented.
The brief message highlighted the strong connection between the Fever teammates. It also underscored the growing support system within the team.
As players continue to explore opportunities beyond basketball, moments like these reflect both individual ambition and collective encouragement.
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