North Carolina AD Weighs In On Hubert Davis Speculation

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GREENVILLE, SOUTH CAROLINA - MARCH 19: Head coach Hubert Davis of the North Carolina Tar Heels reacts during the first half against the VCU Rams in the first round of the 2026 NCAA Men's Basketball Tournament at Bon Secours Wellness Arena on March 19, 2026 in Greenville, South Carolina. (Photo by Jared C. Tilton/Getty Images)

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North Carolina athletic director Bubba Cunningham has broken his silence on head men’s basketball coach Hubert Davis.

There has been much speculation surrounding Davis’s future after back-to-back first-round exits in the NCAA Tournament.

“Every year at the end of the season, it’s important to evaluate all facets of the program and look for ways to improve,” Cunningham said via text message. “The Chancellor, Steve and I are doing that together now and will continue to have discussions over the coming days.”

North Carolina would owe Davis $5.312 million if it fired him on April 1, according to records reviewed by the New York Post, which also reported the coach’s base salary is $1.25 million. He earned an additional $1.8 million through supplemental income. His contract runs through June 30, 2030.

ESPN’s Pete Thamel reported Saturday that Davis could be ordered to make staff changes following its first-round loss to No. 11 seed VCU on Thursday in which the No. 6 Tar Heels blew a 19-point lead.

Davis struggled to explain what went wrong in the post-game press conference. When asked about it, he said, “What do you mean?”

He was also asked why he went with a six-man rotation in the game.

“’Cause that was my decision,” he said.

The former Knicks guard is 125-54 in five seasons at his alma mater, with two wins over arch rival Duke, including one this year.

In his first year, he led the Tar Heels to the NCAA Championship game, where they blew a 15-point halftime lead against Kansas in the final.

The following year, 2022-23, North Carolina failed to make the NCAA Tournament after being installed as the preseason No. 1.

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