Atlanta Hawks’ ‘Magic City Monday’ Ignites Social Media Firestorm

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While Magic City is considered an institution by many in Atlanta, some are calling foul over a partnership with the Atlanta Hawks.

The NBA team announced that March 16 would be “Magic City Monday” at State Farm Arena as the team faces off against the Orlando Magic. And while none of the strip clubs famed dancers will be performing, the evening will celebrate the infamous venue’s contributions to the culture.

The Hawks announced on Feb. 26 that the evening would feature a performance by T.I., co-branded merchandise like a Peachtree-themed hoodie featuring the words “MAGIC CITY” in peach across the front and on the sleeves, and two versions of Magic City’s famous lemon pepper wings.

Magic on a Monday?
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@MagicCitypic.twitter.com/xwWrGyVE20

— Atlanta Hawks (@ATLHawks) February 26, 2026

But Luke Kornet, a player for the San Antonio Spurs, ignited a basketball backlash on social media when he took to his blog to question why the NBA would partner with a strip club when they should be promoting family values.

“In its press release, the Hawks failed to acknowledge that this place is, as the business itself boasts, ‘Atlanta’s premier strip club.’ Given this fact, I would like to respectfully ask that the Atlanta Hawks cancel this promotional night with Magic City,” Kornet wrote.

“The NBA should desire to protect and esteem women, many of whom work diligently every day to make this the best basketball league in the world,” he continued. “We should promote an atmosphere that is protective and respectful of the daughters, wives, sisters, mothers, and partners that we know and love.”

Former Atlanta Hawks star Al Horford posted in support of Kornet’s post by sharing it on X with the comment, “Well said.”

Another former Atlanta player had a different opinion. Jeff Teague said during a YouTube podcast, “I would have been on that promo!” And ESPN’s Stephen A. Smith enthusiastically shared on his podcast: “I’m appalled … because I can’t go!”

In response to the controversy, the Hawks owner, actress Jami Gertz, said in a press release: “This collaboration and theme night is very meaningful to me after all the work that we did to put together ‘Magic City: An American Fantasy.’ The iconic Atlanta institution has made such an incredible impact on our city and its unique culture.”

While the promotion has many in the city and sports world debating its merits on social media, one bright spot is it’s got folks talking about a team that is currently 31-31 and fighting to make the playoffs.

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The post Atlanta Hawks’ ‘Magic City Monday’ Ignites Social Media Firestorm appeared first on Capital B News - Atlanta.

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