Celebrate IU's big win with Coca-Cola and Upland Brewing Co.'s commemorative cans

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The Indiana Hoosiers won the the College Football Playoff national championship game, and the celebrations aren't over yet.

IU fans can continue to celebrate with commemorative cans that two different companies are offering: Coca-Cola and Indiana's own Upland Brewing Company.

Here's what to know.

Upland Brewing Co. Gameday Lager​


The Indiana-based craft brewery, Upland Brewing Co., announced earlier this week they will be offering a limited commemorative Hoosier Gameday Lager can.

Hoosier Gameday Lager, which happens to be Coach Curt Cignetti's favorite beer, launched in 2023 through a partnership with Indiana University Athletics and Indiana University Licensing and Trademarks. According to Upland Brewing Co. the beer has seen exponential growth statewide and gained national attention during Indiana Football’s championship season.

“This championship run was about more than football. Coach Cignetti and the team brought a real sense of pride and community to Bloomington and the state of Indiana,” said Padraig Cullen, Vice President of Hospitality for Upland Brewing Company. “I remember his first rally when he said that if they were going to win, the fans were going to have to show up and bring some excitement.

"I think both sides delivered. To have one of our beers woven into that story means a lot, and these commemorative cans are a great way for fans to remember a season none of us will forget.”

Previously: Upland Brewing releases first Indiana University Athletics branded beer

Story continues after photo gallery.

Only 8,000 six-packs of the Commemorative 2025 National Championship Hoosier Gameday Lager Can will be produced and distributed across Indiana and the Chicagoland area, according to the press release.

These cans are expected to be in high demand. Upland offered 500 early reservation slots on Jan. 28 that have already sold out.

The remaining commemorative cans will roll out and be available for purchase wherever Hoosier Gameday Lager is regularly sold. You can check the Upland Brewing Co. locations on their website and check their beer menu to see if they usually offer it.

Commemorative cans will become available in mid-February.


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Coke limited edition IU commemorative cans​


Coca-Cola Consolidated, which is Indiana’s local bottler, is also joining in on the celebrations with a commemorative can.

Coca-Cola Consolidated is a longstanding partner of Indiana University and Indiana University Athletics as its official fan refreshment and exclusive beverage partner.

“Congratulations to the Indiana University Hoosiers on a phenomenal Championship run,” said Heather Hucks, vice president of consumer connections at Coca-Cola Consolidated. “We are thrilled to celebrate alongside Hoosiers fans, by bringing them custom championship Coca-Cola cans to commemorate their first football national championship win.”

The limited-edition Coca-Cola cans will be sold individually at participating retailers in both Bloomington and the Indianapolis area and feature the 2025 championship logo and confetti.

Commemorative cans will be delivered to Bloomington and Indianapolis store shelves during the week of Feb. 3. Commemorative glass bottles will also be available in August.


Katie Wiseman is a trending news reporter for IndyStar and Midwest Connect. Contact her at [email protected]. Follow her on Bluesky @katiewiseman and X, formerly Twitter, at @itskatiewiseman.

This article originally appeared on Indianapolis Star: Where to find commemorative IU CFP Champion Coca-Cola and Upland Brewing Co. cans


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