Bringing The Magic Back

Mitch

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As the Cardinals head into the 2017 season, much has changed in a year's time. No longer considered a Super Bowl contender by the Las Vegas oddsmakers and national pundits, the Cardinals find themselves on the opposite end of last year's expectations. Some players like Carson Palmer think that's a good thing -- as the Cardinals traditionally have performed better as underdogs.

In my opinion, here are some of the ways in which the Cardinals could rediscover some of the 2015 magic that produced an unprecedented 9 game winning streak, a perfect 6-0 in prime-time games and a fabulous 7-1 record on the road.

* Steve Keim needs to make a few nifty personnel moves between now and the trading deadline, as he did in 2015 when he added the likes of Dwight Freeney and Red Bryant. Keim's re-signing of veteran RB Chris Johnson would appear to be a good start. The wild and crazy 48 hours of cuts (from 90 to 53), waiver wire claims, trades and practice squad signings on the weekend of September 1st should be very interesting to watch. The current depth on the Cardinals' roster and having what appears to be 4 compensatory picks in the 2018 NFL Draft could allow Keim the kind of trading chips it will take in order to solidify the Cardinals' talent and depth...and perhaps to get something in return for bubble players they would likely have waived anyway.

* BA needs to focus his coaching on what he does does best. He is a masterful teacher who given players an edge when they can hammer down the fundamentals and the details of their responsibilities. This year it would seem that BA needs to take a more hands-on approach. While he likes to delegate a majority of coaching responsibilities to the staff members he trusts, with a more hands-on approach this year, BA can try to ensure that all the coaches are on the same page. Most importantly, BA needs to mentor his coordinators a little more diligently, especially STs coordinator Amos Jones. If the Cardinals' STs continue to struggle this year, BA will no longer be able to insist that Jones is an outstanding coach. BA has to do all he can to protect his investment in Jones and in James Bettcher who is evolving and growing as an NFL defensive coordinator and hopefully starting to enter his prime. BA's vow to drill the fundamentals of blocking and tackling is paramount to the team's success.

* As the best teachers know, the ultimate goal is for the teacher to set the tone and then for the students to assume the ownership of the classroom. This is another one of BA's greatest strengths -- he loves to transfer the ownership of the team from the coaching staff to the players themselves. This year, the Cardinals need a number of players to step up as leaders...not just as vocal leaders, but most importantly as leaders in their preparation and the consistently accountable quality of their effort and performance on the field.

Offensive Leaders:

* QB Carson Palmer
* WE Larry Fitzgerald
* G Mike Iupati
* T Jared Veldheer

Defensive Leaders:

* DE Chandler Jones
* ILB Karlos Dansby
* CB Patrick Peterson
* S/CB Tyrann Mathieu

Special Teams' Leaders:

* K Phil Dawson
* ST Justin Bethel
* ST Scooby Wright
* ST Jaron Brown

Young Rising Leaders:

* RB David Johnson
* DE Markus Golden
* LB Deone Bucannon

Veteran Leaders:

* C A.Q. Shipley
* TE Jermaine Gresham
* RB Chris Johnson
* DE Frostee Rucker
* NT Corey Peters
* S Antoine Bethea

* Keys on Offense:

1. Improving the tempo and pace in order to generate faster starts and sustained production.
2. Mixing up snap counts.
3. Spreading the ball. The Cardinals are always at their best when they do this -- which may mean fewer touches at times for David Johnson, but that actually could be a win-win for the whole offense.
4. Eliminating (as much as possible) the unforced errors like throwing into double or triple coverage, particularly on 1st and 2nd down. When BA's team win the turnover battle, they are something like 35-2.
5. Running higher percentage plays in the red zone.
6. Catering the offense and the protections to Carson Palmer's strengths -- like more play action and less zero backfield spreads.
7. Ball security.

* Keys on Defense:

1. Remaining stout versus the run without DE Calais Campbell and SS Tony Jefferson, the 2016 team's two best tacklers. Getting the players set up and aligned well before each snap (big problem in 2016).
2. Finding a way to prevent teams from constantly exploiting the RCB/CB opposite Patrick Peterson.
3. Finding a way to re-vitalize the Honey Badger's magic.
4. Improving the pass rush on the interior and from backup edge rushers.
5. Improving pass coverage with faster LBs to cover RBs and TEs and finding a bona fide centerfielder in deep coverage.
6. Eliminating the coverage assignment mixups, particularly in short yardage and red zone situations.
7. Ball hawking.

* Keys on Special Teams:

1. Tackling. Needs significant improvement.
2. Blocking. On returns and in protecting the punter and kicker.
3. Kicking under pressure.
4. Kicking touchbacks when needed most.
5. Finding a kickoff returner and punt returner who are explosive and not tentative.
6. Putting pressure on other team's kickers and punters.
7. Ball security.

* Embracing the Process and the Schedule. Turning perceived negatives into positive challenges.

* Establishing a more constructive and respectful relationship with the referees and officials. The past approach has not worked. The Cardinals have to erase the stigma of being a bunch of crybabies.This year the Cardinals have to find a way to influence the officials in a positive way. So sick of seeing the Seahawks get all the breaks. Now it has to be the Cardinals' turn.
 

RugbyMuffin

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Nice write up, thanks for posting it.


As the Cardinals head into the 2017 season, much has changed in a year's time.

Agreed. Unfortunately, so many people, that includes the NFL-o-sphere as a whole thought the 2016 roster was "the same" as the 2015 roster, when that simply was not true. The secondary was vastly different, and while no one could have known what was going on behind the scenes, the wide receiver group was vastly different.

At least this year, the change is accepted and noticed.



and perhaps to get something in return for bubble players they would likely have waived anyway.

I think the Cardinals will have some wide receivers that they will able to get some "Marcus Cooper" type trades with. Just a shotgun opinion by me, BTW.

I would also watch inside linebackers this offseason. There seems to be a lot of linebackers who do not fit defensive schemes that changed because a defensive coordinator or head coach changed.

Karlos Dansby being a rental for the year, and Deone Bucanon is a $LB, not an inside linebacker. My biggest complaint about the Cardinals hybrid players is that they are just that. Sure, Bucanon can do things a "typical NFL inside linebacker" cannot do, but in the same breath, there are things that Bucanon cannot do, that a "typical NFL inside linebacker" MUST do. Thus this team needs 3 inside linebackers, IMO. They have that now, but again, Dansby is only here for a year.

Obviously a 2nd CB is a constant needs. I am not so concerned with right guard.



* BA needs to focus his coaching on what he does does best. He is a masterful teacher who given players an edge when they can hammer down the fundamentals and the details of their responsibilities.

100% agree. Bruce Arians' first mantra when coming to AZ, is that there are no small things, all things matter in a football game. I hope he goes back to this, because it is obvious he has gotten away from that mantra.

No way a man with the mantra stated above allows a rookie long snapper to play for the team when the kid obviously was a risk. Long snapping is "small stuff" but it sure destroyed last year.



3. Spreading the ball. The Cardinals are always at their best when they do this -- which may mean fewer touches at times for David Johnson, but that actually could be a win-win for the whole offense.

6. Catering the offense and the protections to Carson Palmer's strengths -- like more play action and less zero backfield spreads.

I think both of these solve themselves with the revamped, and supposedly healthy wide receiver group. There was no one to spread the ball around to last year. Floyd, Brown, and Brown were all no available. Leaving Fitzgerald, and David Johnson the only threats. As for protections, Chris Johnson's ability to pass block will be an asset in the passing game. Roles are huge for the Cardinals, Arians likes to have role players, and Johnson is the best pass blocking in the running backs room.


1. Remaining stout versus the run without DE Calais Campbell and SS Tony Jefferson, the 2016 team's two best tacklers. Getting the players set up and aligned well before each snap (big problem in 2016).

That is why Anthony Bethea was signed, why Karlos Dansby was signed, and why Frostee Rucker was signed. And to be honest, I do not remember the Cardinals being stout against the run at all in 2016. This goes back to the comment about Bucanon, and Kevin Minter was a huge BUST and liability.


3. Finding a way to re-vitalize the Honey Badger's magic.

That is up to fate and Tyrann Mathieu. I think mentally Tyrann Mathieu is in a better place. Who cares about his personal goals? He needs to play 16 games, he needs to be at least a serviceable NFL talent, and this team needs to win. The NFL is full of stories of a player that flashes for a short time, gets hurt, and is never the same. My mind set about Tyrann Mathieu is that he is playing for his salary next year, perhaps even his job. The foregone conclusion that Mathieu "is back" is on the same level as John Brown on offense. I will believe it when I see it. Budda Baker is waiting in the wings for a reason.


Just some comments, I pretty much agree with the whole thing.
 

kerouac9

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Remember how we were SO DEEP last season that like six of our cut players were going to start for other teams? The fact that ONE of our castoffs was picked up by someone else should've been a clue that we were way overrated.
 

unseenaz

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not having the staggered cut deadlines is gonna make it really interesting to see how players getting cut now get onto new teams. if the Broncos cut a guy you might like on the first cut, you can bring him in for a couple weeks to see if you like him. not anymore...
 

oaken1

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not having the staggered cut deadlines is gonna make it really interesting to see how players getting cut now get onto new teams. if the Broncos cut a guy you might like on the first cut, you can bring him in for a couple weeks to see if you like him. not anymore...

I think most teams will still make those easy cuts as the summer goes along.
 

kerouac9

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not having the staggered cut deadlines is gonna make it really interesting to see how players getting cut now get onto new teams. if the Broncos cut a guy you might like on the first cut, you can bring him in for a couple weeks to see if you like him. not anymore...

Difficult to remember a guy who was cut in the first round ever getting signed — even to a practice squad. Those guys usually just aren't good enough to play NFL football.
 

CardNots

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not having the staggered cut deadlines is gonna make it really interesting to see how players getting cut now get onto new teams. if the Broncos cut a guy you might like on the first cut, you can bring him in for a couple weeks to see if you like him. not anymore...

Good point, the cut under the new rules will be an event itself. Big bang
 
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Mitch

Mitch

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* As the best teachers know, the ultimate goal is for the teacher to set the tone and then for the students to assume the ownership of the classroom. This is another one of BA's greatest strengths -- he loves to transfer the ownership of the team from the coaching staff to the players themselves. This year, the Cardinals need a number of players to step up as leaders...not just as vocal leaders, but most importantly as leaders in their preparation and the consistently accountable quality of their effort and performance on the field.

BA set the tone yesterday when he said, "This is not my team. This team will only go as far as its leadership will take them."
 

Garthshort

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Just wondering. But if fans and the media, when they attend practice sessions, they see players wearing letters, instead of numbers (from A to Z, AA to ZZ, and AAA to ZZZ). And only the coaches and staff knew which player was wearing which letter/letters, would it have a bearing on their reports of which player was looking good. Just wondering.
 

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